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Join Dr Achilleas Boukis to discover more about postgraduate study opportunities in our Department of Marketing.

Join this webinar to: 

  • Find out more about Birmingham Business School 
  • Discover more about our postgraduate Marketing programmes
  • Hear about our Business School Scholarships for 2025 entry
  • Understand our entry requirements and what we’re looking for from Marketing candidates
  • Join a Q&A with the Programme Director

Is Marketing for you? 

We offer two different programmes for students with or without prior marketing experience. Both programmes are accredited by the Chartered Institute of Marketing

MSc Marketing

Designed for diverse graduate backgrounds, regardless of prior marketing or business experience. It offers a comprehensive curriculum that adapts to evolving marketing theories and practices, integrating technological advancements, sustainability concerns, global market challenges, and current economic transitions.

  • Specialise in digital marketing, international marketing, or responsible marketing to deepen your understanding of contemporary marketing practices
  • Gain practical experience in project work, enhancing your skills to manage marketing research through diverse modules and inclusive assessments
  • The innovative design of this programme with an optional consultancy project and a ‘block’ teaching approach offers a more immersive learning experience that gives you the option to specialise in a chosen pathway.

MSc Strategic Marketing and Consulting

Designed for professionals with some marketing experience, our MSc Strategic Marketing and Consulting degree is ideal for those ready to advance into senior marketing and consultancy roles. You’ll graduate with the expertise and confidence to make agile, strategic decisions in an ever-evolving marketing landscape.

  • Gain practical experience on our Consultancy Skills and Practice module by working with real clients, including SMEs, corporate businesses, or public organisations.
  • Boost your data analysis skills with access to leading marketing databases like Mintel and equivalent databases, as well as data generated from machine learning, artificial intelligence, and social media.
  • Study at one of the only research-led institutions to offer a specialist programme in Strategic Marketing and Consultancy. The course focuses on developing strategic decision-making and consultancy skills.

At Birmingham Business School, we deliver world-class research and teaching that provides the insight, ambition, and skills to shape advanced and sustainable business strategies. Across our education and research frameworks, we are embedding a culture of responsible business and inclusive values and stepping up to be key contributors to the responsible business agenda. 

Birmingham Business School holds the gold standard ‘triple crown’ accreditation from the three leading international accreditation bodies, evidencing the quality of our business and management education.  

You will study at a globally ranked, world ‘top-100’ public research and teaching institution and a member of the prestigious Russell Group. Birmingham is also ranked 1st most targeted university of top UK employers (High Fliers Research 2024).